PIM-drevne kollektionskataloger

Range overviews and collection catalogues produced through a data-driven publishing workflow connected directly to the PIM — built to give sales teams, agents, and customers a stronger sales tool with fewer production hours.

Configured the publishing-to-PIM connection so product information comes from one source of truth and only needs to be corrected once. Combined automated layout production with editorial design to create clear, sales-ready collection catalogues. Integrated AI-generated lifestyle imagery into the latest catalogue and established the foundation for more automated catalogue production.